We renamed the company. Elyx is now Resk.
Nothing breaks. Your logins, your integrations, your invoices, the team on the other end of the phone: all the same. The name on the door changed. The kitchen didn't.
The real story isn't the name. It's what the job became.
The job changed underneath us
When we started, we thought we were building restaurant software: answer the calls, take the bookings, run the payments, watch the stock. Useful, and true as far as it went.
Then we watched what was actually happening in the rooms we work with. Restaurants weren't dying from a lack of software. Most owners already had five systems. They were dying from something none of those systems owned: revenue leak. Money the restaurant had already earned, or was one step from earning, quietly walking out the door. The booking call that rang out at 7:40 on a Friday. Money waiting in payment links nobody chased. A no-show taking a four-top on the busiest night. A supplier price change eating margin for a whole quarter before anyone connected the invoice to the menu.
None of that shows up as a line item. That's what makes it lethal. A rent increase arrives as a letter. A revenue leak arrives as nothing at all: a quiet Friday that should have been full, a bank balance that doesn't match the busy month. Invisible revenue, leaving invisibly.
So the job stopped being "run the systems" and became something sharper: revenue recovery. Find the money that's leaking, catch it while it can still be caught, and put the proof in front of the owner every morning. Not another dashboard describing last month. An Operator acting on this week.
That's the shift. From software that records to an operator that recovers. And once we understood that was the product, the old name didn't say it.
Resk = restaurant rescue
Resk is short for restaurant rescue. That's the whole etymology, and it's the pitch.
Rescue is the honest word for the work. Roughly six in ten restaurants don't survive their first three years. The pressures that close them split into two piles: the macro pile you can't control (rent, energy, wages, VAT) and the operational pile you can — missed demand, unpaid revenue, margin drift, stock pressure, labour mismatch, cashflow blindness. We work the second pile, because it's the only pile anyone gets a vote on, and because on a hard year it's the difference between a bruising twelve months and a final one.
To date that work has recovered over €400,000 in revenue that would otherwise have been lost, answered over 5,000 minutes of live calls, and handed owners back more than 1,000 hours of admin. Recovered, not generated: this was always the restaurant's money. Our job is making sure it arrives.
We should be equally clear about what Resk doesn't do, because the rename doesn't change our honesty policy. We don't fix rent, energy prices, VAT or the wage floor, and any vendor implying software does is selling you something. What we fix is the leak. When the macro pressure is this heavy, you can't afford to also bleed from the wounds you could actually close.
Rescue is rarely one heroic intervention. It's catching the leaks early enough that the owner still has options.
What changes for you
Here is the full list of things that break for existing customers: nothing.
elyx.ie and getelyx.ai keep working. Your subdomains keep working. The Operator brief still lands each morning, deposits still get chased before service, the voice agent still picks up mid-rush. You'll see the new name appear in the app, in emails and on invoices over the coming weeks, and if anything looks off, tell us and we'll fix it. We deliberately chose a boring migration; restaurants have enough moving parts without their software supplier turning a rename into an event.
And yes, everything now lives at one address, resk.ai — a shorter name that's easier to say across a loud kitchen, and that's honestly all there is to the domain story.
Where to start
If you've never put a number on your own leaks, that's the first move. The free leak audit at resk.ai/leak-audit takes five quick answers and gives you one clear number: what the leaks you control are costing you. If the number annoys you, book a demo and start a 30-day trial.
Four letters. Restaurant rescue. Now the name says the job.